Lean into your frustration

If you are frustrated with something… lean into it.

Jay Acunzo was frustrated with the obsessive focus on ‘Reach’.
Louis Grenier 🤘 Grenier was frustrated with BS marketing.
Jonathan Stark was frustrated with hourly billing.

All of them have channelized their frustration to build something that helps their audience. Frustration is an excellent fuel.

What are you frustrated with?

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