The purpose of the boat is to reach the shore. The boat is not the end destination. The boat is simply a means to an end. We can’t afford to get too attached to the boat.

Apparently, Digital Marketers are mistaking the boat for a shore. And they need to wake up.

In this episode, I talk about what lies at the heart of Marketing. And Marketers need to step away from “Digital” and move towards the heart…

Intro music credits: Dan O songs.

The purpose of the boat is to reach the shore. The boat is not the end destination. The boat is simply a means to an end. We can’t afford to get too attached to the boat.

Apparently, Digital Marketers are mistaking the boat for a shore. And they need to wake up.

In this episode, I talk about what lies at the heart of Marketing. And Marketers need to step away from “Digital” and move towards the heart…

Intro music credits: Dan O songs.