If the first sentence of your LinkedIn post starts with “In the ever-changing landscape of technology”, you have already lost my trust and the trust of everyone around you.

They see through you.

They know that you are either scared to put your real thoughts out or that you have hired someone lazy who is merely using ChatGPT to write content for you.

Commodity content’ is a curse. What we need to create is ‘signature content’.

Content that only you can create.

Content that is unique to you.

When people read it, they know you wrote it. Because it tastes and smells like you.